trust recommendations from friends and family more than all other forms of marketing.
trust online reviews written by other consumers as much as they trust recommendations from personal contacts.
indicated that they believe word of mouth is the most effective form of marketing.
are planning to increase their online word of mouth marketing spend.
say rewards make them more likely to repurchase.
say their loyalty schemes are the best way to connect with consumers.
ProActiv Privileges Software can be used for building a database for direct marketing, appointment booking and loyalty/referral marketing (you only pay for the services you require). It is an extremely effective marketing tool that enables local businesses to make the most out of their loyal customer base by creating win-win opportunities. For those small businesses competing with the more prominent high-budget brands, it creates a balance and a vehicle for a fairer, more level playing field.